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OpenAI considers making its own AI chips

2023-10-09 20:16 by
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OpenAI, the company behind ChatGPT, is exploring making its own artificial intelligence chips and has gone as far as evaluating a potential acquisition target, according to people familiar with the company's plans.

The company has not yet decided to move ahead, according to recent internal discussions described to Reuters. However, since at least last year it discussed various options to solve the shortage of expensive AI chips that OpenAI relies on, according to people familiar with the matter.

At the moment, NVIDIA controls the market for chips that power AI applications. The Microsoft supercomputer OpenAI used to develop its technology, for instance, uses 10,000 NVIDIA GPUs. Running ChatGPT comes with significant costs, with each query costing approximately 4 cents, according to Bernstein analyst Stacy Rasgon. If queries grow to even a tenth of the scale of Google search, the initial investment in GPUs would be around $48.1 billion, with annual maintenance costs at about $16 billion. Microsoft, OpenAI's biggest backer, has been working on its own AI chip since 2019.

Creating custom AI chips would place OpenAI in the company of other large tech firms like Google and Amazon, which have also ventured into custom chip design. However, manufacturing its chips would be a significant strategic shift for OpenAI and represent a substantial financial investment. An acquisition of an existing chip firm could potentially speed up the process, much like Amazon's acquisition of Annapurna Labs in 2015 did for its custom chip projects.

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