New Facebook app pays users to answer surveys

Facebook has launched an app that will pay people for participating in its surveys, tasks and research. Facebook Viewpoints is basically a survey app that will reward you with points every time you participate in one.

"Today, we're introducing Facebook Viewpoints, a new market research app that rewards people for participating in surveys, tasks and research," says the social media giant in an official statement. "We believe the best way to make products better is to get insights directly from people who use them. We'll use these insights to improve products like Facebook, Instagram, WhatsApp, Portal and Oculus, and to benefit the broader community."

In the app's fine print, though, Facebook makes it clear the research app will be used for much more than just surveys. In addition, the app may also require users to complete tasks, demo products or even help improve the company's artificial intelligence technology "such as by recording the pronunciation of names to improve voice recognition or labeling images to improve image recognition."

After setting up a Facebook Viewpoints account, users will get an invite to join "programs." In the blog post, Facebook said it'll explain what information it's collecting, how it'll use it and how many points you'll receive for completing the program, which eventually translate into a payment via PayPal. The app asks for information like your name, email address, country of residence, date of birth and gender. It might ask you to share additional information, like your location, to qualify you for individual programs.

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