Google Sees Mobile as Key to Extend Search Might in 20102010-01-23 10:23 by PhilipTags: Google, mobile search
Google's logged 87.8 billion searches in December 2009, or 66.8 percent of the more than 131 billion searches conducted worldwide. Google hopes to grow its search and ad dominance by focusing on a convergence of mobile search, advertising and applications, including location-based technologies with a heavy dose of social networking. Smartphones as Google's Nexus One, paired with mobile search, applications and advertising seem like a fine way for Google to extend its search dominance from the desktop to the PC. Google will pit its mobile technologies those of Microsoft, Yahoo and Apple in 2010. Google's strategy to "double down" on its core search business helped the company clean up as the top search property with 87.8 billion searches in December 2009, or 66.8 percent of the more than 131 billion searches conducted worldwide. That's good for a 58 percent increase in search query volume over the past year, according to figures released Jan. 22 by researcher comScore. These world-leading totals helped Google rake in a fourth-quarter 2009 profit of $1.97 billion and sales of $4.95 billion. Google hopes to improve on these numbers through focusing on a convergence of mobile search, advertising and applications, including location-based technologies with a heavy dose of social networking. Read more -here-
Post your review/comments
rate:
avg:
|