Apple moves forward with its TV plans

Apple has reportedly briefed media giants about its TV plans, which revolve around voice technology, wireless streaming and handing off content from the TV to the iPad, iPhone and Mac.

Apple has long been interested in pushing forward the TV viewing experience, specifically, in changing how users interface with online and video on-demand content. Voice command, via an interface like its recently debuted iPhone Siri application, seems to be a natural evolution of any Apple TV device.

Apple has reportedly considered future television technology that would respond to users' voices and movements. Such technology, which Apple indicated may take longer than some of its other ideas, might allow users to use their voices to search for a show or change channels.

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